To get the most out of your content and reach a wider audience on TikTok, whether you’re a company or an individual creator, it’s important to make videos that are optimised for views.
Brands that succeed in getting views and staying memorable on TikTok do so by capitalising on the platform’s “For You” page design, which is optimised for the short attention spans of today’s users. Read on for advice on how to start your post in a way that will interest readers and keep them engaged throughout.