Search engine optimization (SEO) is complex due to the dynamic nature of search engines’ algorithms.
But it’s not unthinkable! As long as you do the fundamentals for every piece you publish, it doesn’t need to take a lot of time or be extremely technical.
If you’re new to blog SEO, don’t worry; I’ve compiled 17 simple steps that will help you climb the Google rankings.
You’ll get some vital knowledge by the end of this essay, allowing you to ditch the guesswork and focus on what really works.
How to Improve Your Google Page Rank in 17 Simple Steps
At last, we can get down to the meat and potatoes of this post
And as always, if you make it this far and still have questions or concerns, or if you think we’ve made a mistake, please share them with us in the comments section below.
Choose Appropriate Keywords
When it comes to search engine optimization, keyword research is crucial. You need to start here if you want to know how to create a blog. Never make a mistake here, as it forms the basis of your optimization.
Search engines like Google rely on keywords to determine the topic of content. This raises the possibility that your articles may appear in search results.
The correct keywords to aim for are discussed here.
Write each piece with a certain keyword in mind.
Prioritize Keywords With Low Search Volume
While writing blog posts, keyword complexity should be a major consideration. In general, the more competitive a keyword is, the more challenging it is to achieve a high search engine ranking.
The rule of thumb for selecting keywords is to look for ones that receive adequate traffic while still having relatively low levels of competition.
I like using Ahrefs because it helps me find keywords with a high search volume yet a low difficulty to rank for. It also provides estimates of how many times each keyword will be clicked.
From one to one hundred, Ahrefs rates the complexity of each term.
Make Use Of Long-Tail Keywords
Long tail keywords are phrases of three or four words that are extremely unique to the product or service you’re offering. The low level of competition makes them simple to rank.
When a potential visitor to your site conducts a very particular search on Google, they are usually aware of exactly what they want to find. If you can tailor your content to meet the needs of those conducting searches, you’ll see a significant increase in your search engine rankings.
Include your keywords in the headings and titles.
Use of targeted keywords in the title tag seems to improve visibility in search engine results.
In addition, make use of your focus keyword and variations of it in header tags throughout the text.
Don’t overuse keywords in an attempt to manipulate your site’s rating, as this can have a detrimental effect.
Make Useful Titles and Meta Descriptions
Did you know that Google also considers the percentage of people who actually click on your search result to visit your page? If your third-placed article for a given keyword receives more hits than the first, for example, it will move up the ranks and finally appear in the top two or three results for that phrase.
Writing titles and descriptions that pique the interest of the searcher and encourage them to click is essential if you want to achieve high CTR and maintain a high ranking.
Incorporate Mobile Readership Into Your Blog
Google prioritises indexing content that can be accessed on mobile devices. This means that, regardless of whether a desktop or mobile device is being used to do a search, your mobile site will be analysed to determine its placement in search results.
Hence, even if the majority of your visitors use a desktop computer, you still need to ensure that your site is mobile-friendly.
Make the effort to invest in a solid plan for link building
The days of webmasters obtaining links from message boards and web 2.0s with precise anchor texts are over. Using links from sites with no authority in your link-building plan is a waste of time.
For obvious reasons, no one will link to your material if it isn’t good, thus it’s important that your link-building approach prioritises creating high-quality content.
Ten. Make Your Site Load Faster Search engine rankings take into account page load time, therefore if you want to rise above the competition you’ll need to increase your site’s load speed.
If you’re serious about giving your readers the best experience possible, Page load speed is crucial even if it’s not a ranking criteria.
Visit Google Pagespeed Insights and enter your URL to get recommendations on how to improve your page load time.
Find Reliable Sources to Link To
If your backlink profile isn’t full of high-quality sites, you won’t see high search engine rankings. But before I dive into the specifics of where and how to find high-quality backlinks, let’s talk about why you need them in the first place.
A total of 130 trillion web pages are indexed in Google’s search engine results page (SERPS). You need authoritative backlinks to increase your Google page rank.
There appears to be a considerable relationship between the number of referring domains and improved ranks, according to numerous research.
In Conclusion
We aspire for our SEO manual to be helpful. It is now in your hands to put these into action as effectively as possible.
Don’t expect to jump to first place simply by following these guidelines. Bloggers need to have patience when it comes to search engine optimization. Make sure to keep track of all the adjustments you make and evaluate the results of your SEO tactics.
Although SEO is always evolving, success may be maintained by sticking to the fundamentals.